Chic fashion brand slammed for $2,000 outfit likened to Nazi concentration camp uniform – The Sun

A FASHION brand has been slammed for their near-$2,000 (£1,500) outfit that resembled a Nazi concentration camp uniform.

Loewe was critiqued online over the black and white striped shirt and pants combo from their recent William De Morgan capsule collection.

The Madrid-based luxury company were accused of being insensitive to victims and survivors of the atrocity that claimed the lives more than six million people.

In a written statement, they wrote that had been “misconstrued as referring to one of the most odious moments in the history of mankind.” 

Loewe added: “It was absolutely never our intention, and we apologize to anyone who might feel we were insensitive to sacred memories. 

“The products featured have been removed from our commercial offering.”

‘BOXY WORKWEAR’

The items have since been taken down from their site but still appear elsewhere online.

Prior to being removed, part of the look was described as “Stripe Workwear Jacket White/Black” and carried a $950 (£740) price tag, the New York Post wrote.

The description read: “Boxy workwear-inspired jacket with pockets, crafted in durable canvas cotton, featuring LOEWE Anagram-embossed leather patch on breast panel.”

Loewe were called out by Instagram page Diet Prada who wrote that they were “unable to see anything but concentration camp uniforms”.

There’s something which I think, in a weird way, has a sort of wizardry about it. Kind of like an early Harry Potter.

Jonathan Anderson, the designer

The full look, which was priced at $1,840 (£1,430), was said to “capture a freedom of imagination”.

Diet Prada added: “There’s not actually much left to the imagination when the resulting look is so uncannily disturbing”

Before the backlash, designer Jonathan Anderson told British Vogue described his collection as “fantasy – but an odd type of fantasy.

“There’s something which I think, in a weird way, has a sort of wizardry about it. Kind of like an early Harry Potter.”

‘ATROCIOUS AND INHUMAN’

On Instagram, many users lambasted the company for the outfit, including one who wrote: “This is deeply upsetting.”

One user posted: “As a someone who’s family been forced wearing these during WWII – this is absolutely disgusting that someone still can’t add 1 plus 1 and decide that this is atrocious and inhuman.”

Another added: “This just baffles me. How the f*** does an entire team of people overlook such a similarity in design to the most horrifying event of the 20th century.”

One wrote: “Unbelievable why anyone would ever try to emulate this look, and not see the horrific parallels.

“This is truly a design that needs to be left alone forever, it’s never going to be ok.”

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