Funk and Ross, former art students originally from Ohio, began selling Dead-inspired apparel online shortly before following Dead & Company on its first tour in 2016. (The band now consists of Grateful Dead members Bob Weir, Mickey Hart and Bill Kreutzmann, with John Mayer, Oteil Burbridge and Jeff Chimenti.) Mayer, the band’s guitarist, spotted the graphic tees on Instagram and began posting about them himself, eventually persuading the band to offer limited runs of Online Ceramics gear on its official site.
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