The millennial generation is characterized by many things, including the tendency to splurge on lifestyle purchases, from skincare and eating out to wellness classes and traveling.The good news is that their consumptive behavior may give Indonesia’s sluggish economy the boost it needs, with a study finding that young Indonesian adults are experiencing a significant rise in spending power.A good example of this demography is Callista Amadira, a 23-year-old private company employee in Jakarta who still lives with her parents and spends more than half of her monthly income on daily activities, skincare treatments and entertainment.“I save about 20 percent of my income for future needs, but the rest I use to pay for my activities, such as eating out and transportation, buying skincare products and paying for a wellness class and Netflix,” she said.Adhinugraha Putra, a 24-year-old IT an…
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