A Young American Fashion Brand Makes A Pilgrimage To Paris Fashion Week

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Kamperett may be a San Francisco fashion brand, but its designers’ collective heart is in Paris. The Parisian woman has always been a muse for Anna Chiu and Valerie Santillo, who recently traveled to The City of Lights with Kamperett’s Volume 6 collection.

The pieces, which will be available in the fall, take je ne said quoi to the next level. The collection features some of the same easy-breezy-glam that the brand has become known for, and ups the level of formality in some of the dresses. A hand-painted chiffon gown is nipped at the waist with fluttery sleeves, and a heavier, strapless copper dress feels formal but also relaxed with an oversized half knot festooning the bodice. Fabrics are both ethereal and weighty, adding depth to this young brand’s personality.

And can’t you 100% imagine Carine Roitfeld wearing Kamperett’s Barre black silk organza dress (from Volume 5)? The video that accompanied the release of Volume 5 even has a French soundtrack.

The path to Paris may have taken a few years, but it was inevitable. Take a peek at the gorgeous photos of Kamperett’s upcoming collection, and read my interview with Chiu, who shares details about the historic hotel where they shared their collection and highlights from their trip (also read more about Kamperett here and here).

Was this your first time at Paris Fashion Week? How did you decide to attend?

“Yes, this was our first time showing our collection during PFW. Last season I half-joked with our buyers who shop in Paris that we would see them there in the Spring, and that I guess was the seed. People would always tell us they could see our line in Paris, so that was encouraging. Then as spring was approaching we just decided to go for it :).”

 
How did you present your collection? What was the venue?

“We rented a suite at Hotel Crillon and held private appointments there. It is a historic and truly exquisite hotel from the 1700’s that was recently renovated. Marie Antoinette took piano lessons there and was beheaded right in front!”

 
What was the most exciting moment of the trip?

“I think the most exciting moment was hanging our collection up in this stunning atmosphere in this beautiful city that is so important in the global fashion market, it felt like pure magic and marked an important time for us as a brand. And having buyers from all over come and appreciate the clothes we make in such an international space where they see the best of the best—it was all very humbling.”

Overall, how did the trip benefit the brand?

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Kamperett may be a San Francisco fashion brand, but its designers’ collective heart is in Paris. The Parisian woman has always been a muse for Anna Chiu and Valerie Santillo, who recently traveled to The City of Lights with Kamperett’s Volume 6 collection.

The pieces, which will be available in the fall, take je ne said quoi to the next level. The collection features some of the same easy-breezy-glam that the brand has become known for, and ups the level of formality in some of the dresses. A hand-painted chiffon gown is nipped at the waist with fluttery sleeves, and a heavier, strapless copper dress feels formal but also relaxed with an oversized half knot festooning the bodice. Fabrics are both ethereal and weighty, adding depth to this young brand’s personality.

And can’t you 100% imagine Carine Roitfeld wearing Kamperett’s Barre black silk organza dress (from Volume 5)? The video that accompanied the release of Volume 5 even has a French soundtrack.

The path to Paris may have taken a few years, but it was inevitable. Take a peek at the gorgeous photos of Kamperett’s upcoming collection, and read my interview with Chiu, who shares details about the historic hotel where they shared their collection and highlights from their trip (also read more about Kamperett here and here).

Was this your first time at Paris Fashion Week? How did you decide to attend?

“Yes, this was our first time showing our collection during PFW. Last season I half-joked with our buyers who shop in Paris that we would see them there in the Spring, and that I guess was the seed. People would always tell us they could see our line in Paris, so that was encouraging. Then as spring was approaching we just decided to go for it :).”

How did you present your collection? What was the venue?

“We rented a suite at Hotel Crillon and held private appointments there. It is a historic and truly exquisite hotel from the 1700’s that was recently renovated. Marie Antoinette took piano lessons there and was beheaded right in front!”

What was the most exciting moment of the trip?

“I think the most exciting moment was hanging our collection up in this stunning atmosphere in this beautiful city that is so important in the global fashion market, it felt like pure magic and marked an important time for us as a brand. And having buyers from all over come and appreciate the clothes we make in such an international space where they see the best of the best—it was all very humbling.”

Overall, how did the trip benefit the brand?

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