“Spotify, your reputation’s never been worse.”
Taylor Swift has certainly been delivering this month with the release of not one, but two music videos for her Reputation track, “Delicate.” The original music video featured an evidently invisible Swift, truly dancing like nobody was watching through a hotel, public transportation and rainy streets.
For round two, released overnight on Friday (March 30), Swift takes a close-up one-take approach, which looks more like she’s just taking a selfie video as she lip-syncs along.
The singer — whose entire catalog was once removed from Spotify — announced the video Thursday (March 29), stating that it would only be uploaded on the streaming service, which definitely threw some listeners through a loop.
Hardcore Swifties were thrilled for yet another video to look forward to.
Me: I’m gonna take a break from social media this week
Taylor: “New video for #Delicate at midnight EST tonight”
Me: pic.twitter.com/VqvLLGEXce— Valentin (@taylorswift_ro) March 29, 2018
However, Spotify apparently goofed, and the video didn’t make it live by midnight as promised.
remember when taylor made us all get apple music for the 1989 world tour video & now we’re all trying to figure out wtf Spotify is for her new video?????? the power of miss swift #DelicateOnSpotify
— hannah! (@loveisasecrett) March 30, 2018
Where is it? where is it?
Where is it? where is it?
Where is it? where is it?
Where is it? where is it?#Delicate#DelicateOnSpotify— aljwishyouwould (@aljjh_) March 30, 2018
Spotify, your reputation’s never been worse, so
we don’t like you for you#DelicateOnSpotify— Carly Heading (@carlyylalaa) March 30, 2018
any ideas of where it could be?? #DelicateOnSpotifyhttps://t.co/y2eS7HRGXk
— hannah! (@loveisasecrett) March 30, 2018
miDnIgHt #DelicateOnSpotifypic.twitter.com/WdHTr7Ohna
— Jackie ——♀️ (@TayItForward13) March 30, 2018
Trying to watch #DelicateOnSpotifypic.twitter.com/MoQod0q3L5
— Taylor | Minneapolis Nights 1&2 (@mrtaylorjswift) March 30, 2018
And, of course, fans whose loyalties lie with other streaming services had their qualms.
What it makes me angrier is that some people can actually see it but they won’t record it/share it with us! Shame on you #DelicateOnSpotifypic.twitter.com/DBvE3ghOta
— c loves tay (@getawaycarn) March 30, 2018
screen record and post it you sinners #delicateonspotify
— delicate nic | 2 DAYS (@thirlswiftt) March 30, 2018
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